THE BEAUTY ADVENT CALENDAR BOOM: 70% of women buy it to discover a brand or its products Amidst the surge in popularity of beauty advent calendars, SUPERGA BEAUTY has conducted an in-depth study with 300 cosmetics consumers to better understand their expectations. The primary insight from this study: the advent calendar is often a gift!…
This rating propels Superga Beauty into the second category of the ranking: companies demonstrating an increased awareness of environmental issues and adeptly managing challenges related to their impact and resource management. After receiving an initial D rating in 2021, this new rating reflects the accelerated deployment of Superga Beauty’s environmental strategy within a year. It…
1 in 3 women experiences physical or sexual violence in her lifetime. This unbearable statistic is the inspiration behind the name OneInThreeWomen, the first European network of companies committed to combating domestic violence, co-founded in 2018 by the Agir Contre l’Exclusion (FACE) Foundation and the Kering Foundation. Superga Beauty has made combating violence against women…
A logistics service provider in the luxury and fashion sector for over 20 years, the family entrepreneurial group Superga Invest aims to accelerate its international development. Leslie Bréau-Méniger, President of the Superga Beauty subsidiary, discusses the success story of a company that has demonstrated its expertise and strengths over the years. SUPERS HAS BEEN FOUNDED…
November 17 marks a double milestone. For NAF NAF, which launches its collection of five exclusive perfumes. For DRIM TIM™ by SUPERGA BEAUTY, witnessing the release of its first fully managed project. DRIM TIM™, the tailor-made brand factory, guided NAF NAF in creating and implementing its perfume concept, from branding to the supply chain. 10…
Laurent Bourgoin has joined Superga Beauty as the VP of Business Development, reporting to Leslie Bréau Meniger, President of the organization. His mission is to accelerate the group’s development in new business areas, new geographical scopes, or in high-value-added fields that align with a comprehensive 360° service. With over 25 years of experience in international…
Plisson’s story is embedded in the grand tradition of French luxury. Founded in Paris in 1808, Plisson is the world’s oldest shaving brush factory. A unique expertise that has been passed down through generations and continues today in French workshops. The family-owned company now offers a wide range of products for men’s hygiene and beauty.…
OUR MANTRA AT SUPERGA BEAUTY: OFFERING INNOVATIVE AND SUSTAINABLE SOLUTIONS TO BRANDS In response to the ecological urgency and increased pressure on resources, the beauty industry is convinced of the need to reduce the environmental footprint of its products. For several months, the teams at Superga Beauty, a beauty supplier and subsidiary of the Superga…
As of April 1st, Superga Beauty has officially become the owner of the Cosmeurop perfume production site in Strasbourg, concluding discussions initiated several months ago with the L’Oréal Group. L’Oréal had acquired this site in late March 2020 from the Clarins Group as part of the acquisition of the Mugler and Azzaro brands. It remains…