On Thursday, December 14th, Superga Beauty welcomed its 7th factory, formerly known as Parchimy and Eugène Perma, now renamed BEAUTY CHAMPAGNE ARDENNE. This addition enhances our industrial capabilities with 16,000 square meters of space, 10 packaging lines, 12 manufacturing tanks, and a team of 82 collaborators. The facility, located in Reims, France, specializes in the…
What are the latest trends in the beauty sector? Which products will become essential tomorrow? How can eco-responsibility and sustainability fuel creativity? Through three exclusive product lines presented at Luxe Pack Monaco, Superga Beauty invites beauty industry stakeholders to envision their next “must-haves.” SUPERGA BEAUTY CONTINUES TO INNOVATE RESPONSIBLY “As an industrial partner to beauty…
Gala Magazine unveils behind-the-scenes of the bottling process of the fragrance Eau de Rochas Citron Soleil. “In the suburbs of Strasbourg, France, within the Cosmeurop factory, a production site dedicated to perfumery, all the components necessary for the manufacturing of Citron Soleil await their assembly. Among them, the precious lemon essence undergoes additional checks—including an…
Superga Beauty is supporting the French startup Madame la Présidente in expanding its product lines and revamping its services. The brand is making its mark in the hair beauty market with a complete and inclusive natural range, dedicated to all hair types, and catering to women, men, and children. The all-inclusive natural range includes…
Premium & Luxe Magazine dedicates a comprehensive feature to the environmental awareness of the cosmetic industry. The article highlights the eco-designed fragranced derivatives range EcoScent+ (body lotion, shower gel, aftershave, and hand cream) created by Superga Beauty in partnership with the GBC laboratory to transform the ecological footprint of perfume sets. “Our experts have succeeded…
Published in Cosmetiquemag in November 2022: Superga Beauty Unveils the Doors of Cosmeurop.
Published in Emballages Magazine in October 2022 for Cosmeurop, a part of the Superga Beauty Group.
Innovations in the perfume industry are rare, yet consumer expectations, especially regarding environmental aspects, are high. In collaboration with the Grasse-based fragrance house, Expressions Parfumées, Superga Beauty introduces water-based perfume, a new patented formulation technology that concentrates the most potent fragrance essences in water, without alcohol. The resulting juice remains transparent, the texture is non-sticky,…
THE BEAUTY ADVENT CALENDAR BOOM: 70% of women buy it to discover a brand or its products Amidst the surge in popularity of beauty advent calendars, SUPERGA BEAUTY has conducted an in-depth study with 300 cosmetics consumers to better understand their expectations. The primary insight from this study: the advent calendar is often a gift!…
This rating propels Superga Beauty into the second category of the ranking: companies demonstrating an increased awareness of environmental issues and adeptly managing challenges related to their impact and resource management. After receiving an initial D rating in 2021, this new rating reflects the accelerated deployment of Superga Beauty’s environmental strategy within a year. It…