THE BEAUTY ADVENT CALENDAR BOOM: 70% of women buy it to discover a brand or its products Amidst the surge in popularity of beauty advent calendars, SUPERGA BEAUTY has conducted an in-depth study with 300 cosmetics consumers to better understand their expectations. The primary insight from this study: the advent calendar is often a gift!…
This rating propels Superga Beauty into the second category of the ranking: companies demonstrating an increased awareness of environmental issues and adeptly managing challenges related to their impact and resource management. After receiving an initial D rating in 2021, this new rating reflects the accelerated deployment of Superga Beauty’s environmental strategy within a year. It…
1 in 3 women experiences physical or sexual violence in her lifetime. This unbearable statistic is the inspiration behind the name OneInThreeWomen, the first European network of companies committed to combating domestic violence, co-founded in 2018 by the Agir Contre l’Exclusion (FACE) Foundation and the Kering Foundation. Superga Beauty has made combating violence against women…
A logistics service provider in the luxury and fashion sector for over 20 years, the family entrepreneurial group Superga Invest aims to accelerate its international development. Leslie Bréau-Méniger, President of the Superga Beauty subsidiary, discusses the success story of a company that has demonstrated its expertise and strengths over the years. SUPERS HAS BEEN FOUNDED…
November 17 marks a double milestone. For NAF NAF, which launches its collection of five exclusive perfumes. For DRIM TIM™ by SUPERGA BEAUTY, witnessing the release of its first fully managed project. DRIM TIM™, the tailor-made brand factory, guided NAF NAF in creating and implementing its perfume concept, from branding to the supply chain. 10…
November 17 marks a double first. For NAF NAF, which is launching its collection of five exclusive eaux de parfum; for DRIM TIM™ by SUPERGA BEAUTY, which is launching its first fully piloted project on the market. DRIM TIM™, the tailor-made brand factory, accompanied NAF NAF in the creation and realisation of its perfume concept,…
Agility and precision are deeply rooted in the core of Superga Beauty’s operations, enabling the group to carve out a prominent position in the cosmetic suppliers’ landscape for several years. “We chose to become a member of Cosmetic Valley, firstly because it is a unifying organization of talents that highlights French expertise, and we are…
Born out of the collaboration between three long-standing, expert players in the Perfumes & Cosmetics industry (Superga Beauty, De Baschmakoff, Wake), DRIM TIM helps brands to imagine their products from A to Z: from concept to design, from formulation to packaging, from online to offline communication. The fruit of the collaboration between three industry…
Laurent Bourgoin has joined Superga Beauty as VP Business Development, reporting to Leslie Bréau Meniger, President of the organization, and has been given the responsibility of accelerating the group’s development in new businesses, new geographical areas and high value-added activities that will enhance the company’s 360° offer. With more than 25 years of experience in…
Laurent Bourgoin has joined Superga Beauty as the VP of Business Development, reporting to Leslie Bréau Meniger, President of the organization. His mission is to accelerate the group’s development in new business areas, new geographical scopes, or in high-value-added fields that align with a comprehensive 360° service. With over 25 years of experience in international…