November 17 marks a double first. For NAF NAF, which is launching its collection of five exclusive eaux de parfum; for DRIM TIM™ by SUPERGA BEAUTY, which is launching its first fully piloted project on the market. DRIM TIM™, the tailor-made brand factory, accompanied NAF NAF in the creation and realisation of its perfume concept,…
Agility and precision are deeply rooted in the core of Superga Beauty’s operations, enabling the group to carve out a prominent position in the cosmetic suppliers’ landscape for several years. “We chose to become a member of Cosmetic Valley, firstly because it is a unifying organization of talents that highlights French expertise, and we are…
Born out of the collaboration between three long-standing, expert players in the Perfumes & Cosmetics industry (Superga Beauty, De Baschmakoff, Wake), DRIM TIM helps brands to imagine their products from A to Z: from concept to design, from formulation to packaging, from online to offline communication. The fruit of the collaboration between three industry…
Laurent Bourgoin has joined Superga Beauty as VP Business Development, reporting to Leslie Bréau Meniger, President of the organization, and has been given the responsibility of accelerating the group’s development in new businesses, new geographical areas and high value-added activities that will enhance the company’s 360° offer. With more than 25 years of experience in…
THE LEITMOTIV AT SUPERGA BEAUTY: TO OFFER BRANDS INNOVATIVE AND SUSTAINABLE SOLUTIONS. Faced with the ecological emergency and increased pressure on resources, the beauty industry is committed to reducing the environmental footprint of its products. For several months now, the Superga Beauty teams, a subsidiary of the Superga Invest Group, have been working on eco-design…
Upcycling is the art of giving items a second life by creating new and unique objects with added value. This is a phenomenon undergoing vast expansion with one of the leading advantages being its positive environmental impact since this creative re-use avoids the need to create a whole new product. It is now available to…